On 3 June 2026, in the Skybar of the brand-new Impact Economy Office at the Jaarbeurs, True Price founder Adrian de Groot Ruiz managed to keep everyone focused and energized while exploring the world of financial reports. By explaining the difference between an accountant’s perspective and a financial analyst’s perspective, he helped boost the group’s confidence.

As Adrian put it: “You don’t have to be an expert—just focus on the right aspects. Know which ratios matter and, most importantly, make it fun for yourself by choosing organizations or sectors you’re genuinely interested in.”

During the two-hour crash course, the group of young 2100 members refreshed their knowledge, asked critical questions, and gained practical tools for interpreting financial statements. The session provided valuable insights into how financial information can be used to assess an organization’s performance, sustainability, and long-term viability.

Participants left with a stronger understanding of key financial concepts and the confidence to dive deeper into annual reports and financial analyses in their own areas of interest.